A “premium” video look isn’t about expensive gear first—it’s about intentional choices across lighting, framing, sound, and finishing. Here’s a practical, no-fluff checklist you can apply immediately.
Bad lighting = amateur. Good lighting = premium.
Do this
Introduce four types of products: a gift (free content), product for prospects, core offer, and a "product for clients" (24:40) (extensions or subscriptions for existing clients). Structure the year into a "three-part year" (25:36): the perfect repeatable week, 3-4 spotlight campaigns (25:51) (special offers or events), and …
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